How do you give early-career artists the skills to build a real business? WebinArt, a digital-first initiative from Creative Leicestershire, created a vibrant online learning platform that brought expert advice and a supportive community right to their screens.
Creative Leicestershire wanted to help the region’s emerging artists and makers go from “practicing” to “professional”.
They knew that to succeed, creatives needed real-world skills and community support, but the usual barriers of cost, travel, and time often stood in the way. The goal was to build an inclusive, flexible digital programme to bridge that gap.
We didn’t just want to build a platform; we wanted to help shape a community where creativity could thrive online. We worked with Creative Leicestershire to launch the WebinArt pilot, a bold mix of live webinars, mentoring, and an accessible online learning hub. The programme included:
Our Approach:
Launched as a pilot in 2017, WebinArt has evolved into a major resource for creatives in Leicestershire, supporting over 60 artists through the full programme. It’s a shining example of what happens when technology and talent come together to build a community that helps people thrive.
“Dan’s always looking for how something can be made better, which made me think more creatively about how WebinArt could work. If you want to make something high quality and have a good time doing it—Colab are perfect.”– Catherine Rogers, Creative Leicestershire
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